Supima cotton

World's Finest Cottons

08 August 2022
In our quest for exceptional cotton, Rodd & Gunn have designed a refined collection of casual men's suit separates, sweaters, and shirts from renowned Supima® yarns, with quality, durability and fineness above the standard.

Thanks to the finest yarn counts and extra-long staple length, garments with the Supima® trademark will be a luxury to live in, well past our two-year guarantee. Cultivated on more than 500 family farms through the American West and Southwest, the rare Supima® cotton yarns in this collection are 100% traceable from seed to garment.

Crafted in a mix of time-honoured and contemporary fabrics from the most reputable mills in Italy, we've carefully imbued comfort and versatility into every design. With classic tones like navy, grey, white and khaki and enduring patterns, we've designed this sophisticated men's collection with ultimate versatility.

With elevated style and luxurious Supima®, this range furthers our commitment to producing the highest quality clothing without compromise.




Supima Cottons




Provenance and quality ensured through rigorous testing.



Only 1% of the world's cotton is Supima®


Sustainable Supima Cottons




Grown and cultivated by just over 500 family farms, only in the USA.



State-of-the-art technology and ethical farming practices allow Supima® to 100% traceable cotton that minimally impacts the environment.


Sustainable Supima Cottons




More natural softness, stretch, strength, durability, rich long-lasting colour than any other cotton.


Superior Supima Cottons




A Word From Our Creative Director