GALERIES LAFAYETTE, HAUSSMANN, PARIS, FRANCE

Our innovative pop-up in the central atrium serves to celebrate the latest collection from Rodd & Gunn and the collaboration with sports megabrand, Gilbert. The collection is aptly named 'United by Rugby'.

Customers are taken on a journey through Galeries Lafayette, beginning with the grand Rodd & Gunn window displays on the outside of the store.

From there, customers can visit the Etoile Podium, immersing themselves in the New Zealand landscape with a ‘Journey to Paradise’ installation, inspired by the beautiful nature of the country and showcasing hero pieces from the collection.

Making their way through to ‘Gilbert Atrium De L’Homme’, to a pop-up unit created to specifically highlight the Rugby Stadium, situated in front of an awe-inspiring landscape image of a South Island rugby field in New Zealand, our brands spiritual home.

This pop-up unit frames an impressive 288 hanging rugby ball installation, in the shape of one huge rugby ball and includes a full product display of the Gilbert x Rodd & Gunn collection with changing rooms to match.

Our ‘Journey to Paradise’ and ‘United by Rugby’ collections are a testament to the exceptional craftsmanship that Rodd & Gunn is famed for.

A proud Kiwi brand, with an ever-growing global presence, Rodd & Gunn have earned a reputation for crafting timeless garments that are made to last. From the fabrics sourced, to the techniques used to construct our clothing, quality is the undercurrent that buoys us as a brand.